Tex Christopher for U.S. Congress, District 18, Attends HiMA (Houston Interactive Marketing Association)

Left to Right: Ed Garza, U.S. Congress Candidate District #18 Tex Christopher and Andy Valadez (me)

I rarely get to meet politicians, but usually enjoy when I do. Had the opportunity to meet U.S Congress candidate Tex Christopher through my great friend Ed Garza, who brought him by the HiMA mixer at Mercer’s on the evening of June 17, 2009. My good friend Kelsey Ruger of PopLabs had invited me to attend the event to meet the movers and shakers of the on-line and interactive marketing community. Well, I am glad I went. Had a chance to connect with some old friends to include new ones. The evening proved to be very busy and it seems that many entrepreneurs were there to collaborate and share their stories. Mr. Christopher was there to show his support for business owners and business professionals, understanding that the business owner is what drives the economy.

As I had an opportunity to chat with “Tex” (he likes to be called and his real name), I was impressed with his background. I mean, the guy used to ride bulls professionally and excelled in his business opportunities garnering a pretty significant following of supporters. He seems to be approaching his next task with the care, dedication, and foresight one needs in these perilous times. I have a feeling his bull riding experience will come in handy. Don’t let his easy demeanor fool you. I got the feeling that Mr. Christopher knows he has a winning agenda and platform and his focus is to foster a positive business climate for our state and his district.

A congressman who has a heart for the entrepreneur has my vote! I truly believe we need lower taxes, less government interference, and more business makers. This focus should resonate with those on the left or the right in these times. I invite you to learn more about Mr. Christopher by visiting his campaign website, www.TexForCongress.com. Get caught up in THE VORTEX!

To contact Marketing Dynamics visit: www.TeamMarketingDynamics.com or call 281.463.4560.

The Veterans Museum in Texas

I am proud to be support Malcolm Browne, the founder and champion of this incredible museum to be built in Texas. If you can help in anyway, please contact us at info@TeamMarketingDynamics or call me at 713.560.3348.

Visit: http://www.theveteransmuseumintexas.org/

Veterans Musem in Texas

View more Microsoft Word documents from Andy Valadez.

To contact Marketing Dynamics visit: www.TeamMarketingDynamics.com or call 281.463.4560.

Tune In Tonight at 7pm CST for Live Broadcast Event

This is the first live broadcast of "The Entrepeneur Broadcasting Company" and we go live at the Houston Networking News event at Belvedere's Night Club in Houston, Texas with R.D. Yoder, President of HNN. Click this player at 7pm and watch the event as we capture interviews from make it happen business owners who are serving on the front lines of business. Get caught up in The VORTEX!

Live Broadcast by Ustream.TV
To contact Marketing Dynamics visit: www.TeamMarketingDynamics.com or call 281.463.4560.

Is Marketing Dead?

Read an interesting quote from @shoestringing (a Marketer I follow on Twitter). She was quoting noted author Seth Godin, "Everything we do is Marketing, whether we mean it or not." So, if you are breathing and reading this article, "No! Marketing is not dead."

My reply to @shoestringing is that "We are either Marketing well or badly," which she agreed. I remember my Marketing professor at Texas A&M tell the class that "Marketing is paid for one way or the other." What he meant is that each product has a cost of Marketing associated with it. It is a hard cost just like legal, accounting, taxes, payroll, materials, shipping, etc. If you don't have a budget for it, your company is still paying that cost by the loss of margin and sales you could be making. So, one way or the other, the cost is being included in the service or product offering. Just like "death and taxes," you pay for Marketing.

Now, I surf the web reading many articles from many supposed experts (there are really few experts - I don't claim to be one, although I think I do alright). Many claim that Marketing has changed. Well, it really hasn't. There are many disciplines within Marketing that help companies and people to Market well. So, one should not be relying on one way. One should have a mix of Marketing activities at their disposal. Here are few things to consider that may help you along the way:

• Social media is not Marketing. It really is more like advertising and public relations.


• Advertising is not Marketing. Advertising is more like broadcasting.


• Broadcasting is not Marketing. Radio and TV is more like Advertising.


• Market Research is not Marketing. That is more like discovering your customer.


• Distributing strategy is not Marketing. That is more like making it easier for your customer to buy your product.


• Pricing strategy is not Marketing. That is more like knowing what your customer can afford to pay for your product and/or service.


• Packaging and design is not Marketing. That is more like knowing what attributes your customers identify with and how they will best use your product.


• Branding is not Marketing. We all love great brands, they appeal to our psychographic needs. Branding let's you get inside the head of your customer.


• Sales is not Marketing. That is more like asking your customer to buy, once you have convinced them that your product or service meets their needs.


• Public Relations is not Marketing. That is more like making news.


• Promotion Strategy is not Marketing. That is more like being relevant to unique opportunities that appeal to those customers who are sitting on the fence.


• I could go on, but I hope you get the point.

So, what is Marketing? Marketing is the combination of many or all of these disciplines for an integrated approach to knowing your customers and influencers. It should be orchestrated by a Marketer and the owner of the company or senior leadership. Marketers provide the tools to help shape the dialogue of a well developed offering. Over time, the value of the Marketing makes for successful companies. The principles of Marketing have never really changed and the reason why it will remain alive. He or she who Markets well lives to Market another day.

Andy Valadez is President of Marketing Dynamics, a strategic marketing enterprise helping its clients to leverage their unique business opportunities. His company has served many media personalities, leaders in technology, construction and real estate, racing, film, music, publishers, not-for-profits, and emerging companies. You can find out more about Marketing Dynamics by visting: www.TeamMarketingDynamics.com (his personal blog). Mr. Valadez is a graduate of Texas A&M University (Marketing) and Tulane University (Applied Business) and served honorably in United States Marine Corps (Desert Shield/Desert Storm). He is happily married to his wife and girlfriend of 28 years, Tina, and has two beautiflul girls, Kayla (8) and Kenna (5).

Contact:
Marketing Dynamics
Phone: 281.463.4560
E-mail: info@TeamMarketingDynamics.com
Micro-blog: http://www.twitter.com/StealthMarketer (to see what Andy is up to now)

New Movie Trialer for "El Nacional" Movie Tackles Tough Issue

Controversial film to tackle the tough issue of immigration. Filmmaker Baldemar Rodriguez recently posted his new trailer update on his film in progress and near completion. For more information, visit: www.ElNacionalMovie.com



To contact Marketing Dynamics visit: www.TeamMarketingDynamics.com or call 281.463.4560.

"The Heart of Texas" Movie Climbing the Charts

What a heart-elevating movie. Meaning, this beautifully shot story will take your emotions to new heights and places you never thought possible. My family and I were blessed to watch this story of forgiveness, loss, and healing last night and it will leave a lasting impact on how we view each other and others. It raises many questions of how we handle forgiveness and truly love the people we know.

Just got an e-mail from Blake Pilgreen, one of the producers, and he alerted me that the film is now at #3 on the Christian Charts. Mr. Dan Patrick, Executive Producer, has done a wonderful work in backing this story and sharing it with the world. I think he has a heart, bigger than Texas. True to his nature, he wrote back to me on Facebook "I am more blessed than I deserve."

This is a must see movie, regardless of your faith.




To contact Marketing Dynamics visit: www.TeamMarketingDynamics.com or call 281.463.4560.

Kingdom Racing #44 Indy 500, Racing on Prayer

Kingdom Racing

Did you know that God has a racing team? Yes he does. George Del Canto , founder and CEO, is a man on a mission with a dedicated team of believers who have a vision to share the gospel through motorsports. You can join the team at www.KingdomRacing.ning.com

We are excited to be a part of the team. Pray and cheer them to victory this Memorial Day 5/25/09 as Kingdom Racing #44 joins the fray at the Indy 500.

Left to Right: Kingdom Racing Driver Davey Hamilton and George Del Canto

To contact Marketing Dynamics visit: www.TeamMarketingDynamics.com or call 281.463.4560.

Marketing Dynamics feature on "The CEO Show" with Sheila Harrison

This particular video aired 11.7.07. Was finally able to capture the video and wound up posting on the new resource, Crackle (a Sony owned company). This was a fun interview. Sheila Harrison has conducted over 300 interviews of founding CEOs.

From Crackle: Andy Valadez, CEO of Marketing Dynamics on "The CE...

To contact Marketing Dynamics visit: www.TeamMarketingDynamics.com or call 281.463.4560.

"Generations in the Balance" an Evening with Military Ministry, a Division of Campus Crusade for Christ

Major General Bob Dees (US Army Retired), Lieutenant Colonel Oliver North, and Lieutenant General Jeff Oster (USMC Retired)

What an incredible evening in Dallas, Texas, Thursday 4/23/2009. I was honored to attend a company of heroes at a banquet of supporters for Military Ministry, an organization on the front lines of helping our veterans at war and at home. Military Ministry is a divison of Campus Crusade for Christ and offers a variety of resources to help veterans in their service to our country. Major General Bob Dees, Executive Director, and his board of business and military professionals were on hand to welcome many of the attendees who had come to Dallas from all over the country.

The night showcased our veterans who serve our country selflessly to include former combat veterans who are dealing with Post Traumatic Stress Disorder (PTSD), a Gold Star mom who shared her story and testimony, to prominent community leaders, other military and business benefactors. Norm Miller, CEO and Founder of Interstate Battery, a long time supporter, issued a check for $250,000 and offered to match that amount again within the next 120 days. Mr. Gene Birdwell, business owner and volunteer head of a PTSD organization donated $50,000 on behalf of his organization. Our friends Rick and Julie Fairchild were also in attendance.

LtCol Oliver North with company of U.S. Marines

Combat Marine and Author Donovan Campbell

Donovan Campbell is a Marine's Marine, serving three combat tours in the deadliest parts of Iraq and leading his platoon who suffered over 50% casualties, the highest rate since the Viet Nam war. He and his well-trained fighting force held their sector and he writes about their experience in his book "Joker One."

Former Sergeant Major of the Marine Corps Gene Overstreet

SgtMaj Overstreet was my Sergeant Major of the Marine Corps when I served in the U.S. Marines. What an honor to meet the man in person. He was the Sergeant Major of the Marine Corps during Desert Storm/Desert Shield and has an impressive service to his country and to his Marines. There is only one enlisted rank of Sergeant Major of the Marine Corps at a time, reserved for the best of the best among the enlisted ranks.

A Photo op with my hero LtCol Oliver North, USMC Retired

Finally, to culminate the evening, an opportunity to meet my hero and great American who prefers to be on the front lines in a company of heroes. LtCol North is an amazing man and continues to serve his country as a combat correspondent, news commentator, host of "War Stories" (airing on Fox News), and author of many books, most recently - "American Heroes."

To contact Marketing Dynamics visit: www.TeamMarketingDynamics.com or call 281.463.4560.

Advancing the Kingdom: The WELL DONE Awards

The WELL DONE Awards is a great idea started by Denny and Leesa Bellesi, authors of The Kingdom Assignment. Their assignment? To recognize the good works within Christian community and share their stories with the world in an entertaining, creative, and memorable way. Now in its third year, The WELL DONE Awards promises to be the best year ever. The awards evening will be held at The Grove of Anaheim, Anaheim, California, May 31, 2009. We hope you enjoy this video.


Song by Chris Sligh - "Are You Pleased"